The Marketing Sense blog, posted earlier this year has been published as ‘Editor’s Choice,’ in the June/July 2015 edition, of the no. 1 magazine for 45,000 marketers in Australia.
The article, written by Sara Berry, about digital disruption in the business environment, looks at data privacy, customer focused organisations and trust in the digital age.
Or online here:
https://www.marketingmag.com.au/hubs-c/whats-lurking-data-shadow/